Can a small business compete against a big business online?

small vs big business

Sometimes I think I am the only person in the search world that doesn’t watch Matt Cutts videos. I probably am. I think I’ve seen 5. Matt is the head of the webspam team at Google. No offense to Matt, I am certain is a brilliant guy, his videos are just geared towards beginners. Once […]

Is your Content a Bacon Weave Taco?!

bacon weave taco

Is your content a bacon weave taco?! Search engines reward websites that consistently put up quality content, plain and simple. Put up great content, rank in search. Assuming you have a quality product or service to offer that people either want or need, you will make money. I know, because I write content that ranks […]

Optometrist SEO Copywriting and Content Marketing

Optometrists are told all sorts of crazy things by SEO companies, marketers, and salespeople. These salespeople are very convincing. One of my friends works for one of the largest SEO firms in Raleigh North Carolina and he tells me their tricks all the time. He tells me: “Len, we call their customers patients. We speak […]

A Cat Named Google

google cat

I met a stray cat the other day. The cat was very skittish. He primarily came around late at night or when I least expected it. I would never have known he existed but I could tell when he had come through. He didn’t always come to my place. He used to just wander by […]

A Criminal Defense Attorney in Content Denial

content denial

I was contacted this week by a criminal defense attorney. He was asking why his site was receiving less traffic and on a “downward trend” (his words). In October of 2013 his site received 661 visits, then in November 653 visits, December 472 visits, and in January it is projected to get 440 hits or […]

Penguin 2.1 Launches Today

penguin

Matt Cutts announced Penguin 2.1 today via tweet. This is good news. Spammers beware. Clients rejoice. Panda & penguin are all black and white to me (pun intended). If you have a quality website with quality SEO done to it and are playing by the guideless, and you are adding useful content, you will be rewarded […]

The Hummingbird Algorithm Update Wants Sweet Nectar

penguin

Yesterday, Google announced “Hummingbird” right from the garage that Larry Page and Sergey Brin used as Google’s first office. This update is unique as it seems that has been out for weeks now and nobody even noticed! Generally, I am very happy when the algorithm gets updated. A lot of people in the SEO field […]

The digg shakeup

digg was overdue for an overhaul. But something unheard of happened- millions of indexed pages have been erased. We’re not sure how many- one report said 48m. This is an awful lot of content to ditch. We’ve never relied on digg links for SEO but feel sorry for those that did. Does anyone have a […]