Big Shifts in Google Search October 23,24,25 2016 – Penguin Failure?

I monitor several search results in the UK, Australia, and especially the Western Coast of the USA, or more specifically, attorneys on the West Coast (California, Washington, etc). I am seeing huge fluctuations in Google search results on October 23, 24, and so far on the 25th. I went on over to the mozcast to […]
Websites Ranking Poorly after Penguin 4.0

If you have a website that has been ranking poorly for quite some time and you had hoped that it would bounce back to life post-Penguin 4.0 yet it still ranks poorly feel free to contact me. I would be happy to take a look at it, even simply out of curiosity. Why doesn’t my […]
What is Google Penguin 4.0?

Google Penguin 4.0 is an update to Google’s algorithms. The Penguin updates are designed to decrease rankings of web pages in Google’s search results which ranked due to manipulative links. Penguin 4.0 announced On Friday, September 23, 2016, Google announced that Penguin 4.0 is now live. This algorithm update is extreme if you ask me. […]
Fixing “Hacked Content Detected” Google Search Console Warnings and Their Affect on SEO

A client had a random forgotten about WordPress install get hacked this past week. I have personally worked with hacked sites 10 times so far this year. The hacks come from weak passwords or more often outdated WordPress installs or vulnerable plugins. WordPress is kind of like Windows. It works great but you have to […]
Does Semrush Accurately Measure Website Traffic?

Recently a client asked me why their traffic was low. They were looking at a report in SEMrush. However, SEMrush does not measure traffic. Semrush is a great tool I use at least once a week to “spy” on other websites. It has its place, but more on that later. I will admit, I was […]
January 2016 Google Search Ranking and Traffic Fluctuations

If you experienced a drop in Google search traffic in January 2016, you are probably doing something wrong. Google has been working on its core algorithm. The core algorithm is basically the Google algorithm which is used to rank pages. There are many factors and lawyers to this algorithm and it surprises even the engineers […]
Bing SEO Ranking Factors 2016

If you are looking for the 2016 Bing Ranking Factor’s guide then I have a question for you: When is the last time you have looked at your site analytics? I monitor several high ranking sites and the traffic referred to them via Bing is just so minimal I can’t help but wonder why someone […]
What RankBrain Means for SEO

Alphabet, formerly known as Google, is an artificial intelligence (AI) company. I have informed my clients of this for many years. I also mention this in this article back in July 2015 regarding creating unique and valuable content: Can I cut and paste articles on my own website? I’m not saying “I told you so” […]
August 2015 Google Local Search Results are All About the Money

After speaking with several business owners and asking multiple “normal people” who use search using the engine Google I confident that the latest 3 pack update of local search will result in business owners spending much more money. The costly changes I am not sure if this was there intention or not, but, just look […]
Google Local Search Results and Maps Changes August 2015
Most people call Google Local Search Results “Google Maps results”. These local results completely changed last night, August 6, 2015. There is now a “3 pack” of local results in searches made via desktop computers. If your business has lost its ranking in local search or you would like to rank in these search results […]
Takeaways from Matt Cutts on Google’s Early Days

On January 8, 2015 I had the opportunity to watch Matt Cutts give his speech “Lessons learned from the early days of Google”. This was given at UNC at the Nelson Mandela Auditorium in Chapel Hill, NC. Matt, Google’s head of web spam, joined Google as a software engineer in 2000, when there were under […]
Penguin 2.1 Launches Today

Matt Cutts announced Penguin 2.1 today via tweet. This is good news. Spammers beware. Clients rejoice. Panda & penguin are all black and white to me (pun intended). If you have a quality website with quality SEO done to it and are playing by the guideless, and you are adding useful content, you will be rewarded […]
The Hummingbird Algorithm Update Wants Sweet Nectar

Yesterday, Google announced “Hummingbird” right from the garage that Larry Page and Sergey Brin used as Google’s first office. This update is unique as it seems that has been out for weeks now and nobody even noticed! Generally, I am very happy when the algorithm gets updated. A lot of people in the SEO field […]
The digg shakeup
digg was overdue for an overhaul. But something unheard of happened- millions of indexed pages have been erased. We’re not sure how many- one report said 48m. This is an awful lot of content to ditch. We’ve never relied on digg links for SEO but feel sorry for those that did. Does anyone have a […]